concept Updated 2026-08-06 Tags: Management, China, Organization, Marketization

人单合一 / RenDanHeYi

人单合一 / RenDanHeYi is the [[HaierGroup|Haier]] management model discussed in 79.各位领导,但凡咱学点博弈论:契约理论如何解释职场管理. The episode describes it as an attempt to turn internal colleagues into customer-like relationships and make employees compete more directly around user orders or market signals.

The source does not treat the model as universally bad; it treats it as a limit case. Market mechanisms can raise initiative when an organization is too planned or rigid, but Contract Theory / 契约理论 asks why the firm exists at all if every internal relation should become a market transaction.

Key Claims

  • Internal marketization can increase competitive pressure and make some contribution signals more visible.
  • The model becomes risky when applied to tasks that depend on trust, proprietary knowledge, incomplete contracts, or long-run collaboration.
  • A firm can be more efficient than a market when it reduces repeated bargaining, monitoring, and transaction costs.

Connections