entity Updated 2026-07-17 Topics: Culture

Alex Goldman

Alex Goldman appears in There’s no business like dough business as the host of Hyperfixed. In the episode, Hyperfixed is the route by which Jed Kronfeld’s question about three Wetzel’s Pretzels locations reaches Planet Money.

Goldman’s role is source-pipeline context. The economic substance comes from Planet Money’s reporting with John Fisher and Ricky Alam, but the listener-question framing matters because it turns a small urban retail oddity into a case about Impulse Retail Clustering.

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