Built for a Better World

Built for a Better World is Jeffrey Hollender’s book about Seventh Generation and the future role of business, discussed in Advice Line with Jeffrey Hollender of Seventh Generation. The episode frames the book as an attempt to extract lessons from a company that tried to put purpose ahead of profit while still surviving as a competitive business.

Connections

• Jeffrey Hollender and Seventh Generation - author and company case.
• Purpose Driven Business, Green Hushing, and Sustainable Growth Pace - themes tied to the book discussion.