Cosmic Crisp

Overview

Cosmic Crisp is the University of Washington apple variety cited as a later high-revenue example of branded produce commercialization.

Current Profile

The episode uses Cosmic Crisp to show that Honeycrisp was not a one-off in university-backed premium apples. University of Washington is described as earning more than $30 million from Cosmic Crisp, making it part of the evidence that distinctive produce varieties can become institutionally valuable intellectual property and brand assets.

Key Characteristics

• Premium apple variety associated with University of Washington.
• Cited as producing more than $30 million for the university.
• Functions as a later comparator to Honeycrisp in the premium apple market.
• Reinforces the economic appeal of legally controlled branded produce.

Evidence

• University revenue example: Branded fruit says University of Washington made more than $30 million from Cosmic Crisp.
• Market pattern: Branded fruit pairs Cosmic Crisp with Honeycrisp to explain why produce developers pursue protected branded varieties.

Qualifications

The source provides Cosmic Crisp as an economic example, not a full crop-history profile. Its revenue figure remains source-scoped.

What Changed

• Created the page to preserve the second premium-apple commercialization example.

Relationships

• University of Washington - originating institutional actor in the source’s account.
• Honeycrisp - earlier apple benchmark.
• Branded Produce Differentiation - market pattern Cosmic Crisp exemplifies.
• Plant Variety Intellectual Property - protection logic behind branded-variety value.
• Public Agricultural Research Commercialization - university commercialization route.