呆萝卜 / Da Luobo

Da Luobo is the Hefei community fresh-grocery case in No.200 电商三国之群雄逐鹿：腰挂公章、持剑拒签，以及 108 种死法. The episode says it combined online ordering with offline neighborhood pickup, expanded to more than 1,000 stores, then collapsed under cash burn, arrears, and underestimated fresh-food operating cost.

Connections

• Community Group Buying — preorder, pickup, and neighborhood distribution model.
• 兴盛优选 / Xingsheng Youxuan and 多多买菜 / Duoduo Maicai — later community group-buying comparison cases.
• Fresh Grocery Ecommerce Economics and Profit And Cash Flow Quality — low-margin cash-burn context.