Podcast Atlas
entity Updated 2026-08-24 Topics: Economics

Guy Raz

In Bobbie: Laura Modi. How a Baby Formula Startup Took Market Share From Two Industry Giants, Guy interviews Laura Modi about Bobbie, using the founder-story format to surface how infant formula differs from ordinary DTC CPG: the business has to handle FDA approval, regulated messaging, manufacturing lead times, subscriber trust, and WIC access.

In Advice Line with Bobbi Brown of Jones Road Beauty (September 2025), Guy hosts Bobbi Brown and helps diagnose Cabbage Labs’ sampling and trusted-distribution problem, Abby Rose’s founder-dependent live-selling bottleneck, and Tannen Oral Care’s coffee-origin repositioning challenge.

In Serena & Lily: Serena Dugan and Lily Kanter. They Built a $20M Brand—Then One Investor Almost Destroyed It, Guy interviews Lily Kanter and Serena Dugan about building Serena & Lily from Mill Valley Baby category insight into a premium home brand while navigating wholesale demand, direct-to-consumer catalog growth, investor conflict, and a Liquidation Preference Stack.

Guy Raz is the How I Built This host who interviews Justin Gold in Justin’s Nut Butter: Justin Gold. He Was Waiting Tables, Then…He Reinvented Peanut Butter., hosts the Advice Line episode Advice Line with Jeffrey Hollender of Seventh Generation with Jeffrey Hollender, interviews Joey Shamah in e.l.f. Cosmetics: Joey Shamah. The Dollar Store Formula That Built a Cosmetics Giant, hosts Advice Line with Susan Griffin-Black of EO Products with Susan Griffin-Black, hosts Advice Line with Shazi Visram of Happy Family Organics with Shazi Visram, interviews Maxine Clark in Build-A-Bear: Maxine Clark. A Former Shoe Executive Launches a Stuffed Animal Empire, hosts Advice Line with Christina Tosi of Milk Bar with Christina Tosi, interviews Tobias Lütke in Shopify: Tobias Lütke. How a snowboarder built a $150 billion business (2019), hosts Advice Line with Tim Ferriss (August 2025) with Tim Ferriss, interviews Brian Smith in UGG: Brian Smith. How an epiphany, surfers, and $500 launched an iconic sheepskin footwear company., and interviews Stephen Starr in STARR Restaurants: Stephen Starr. How a Non-Foodie Built Thriving Restaurants on Gut Instinct. The Justin’s episode uses his interview format to draw out the founder story behind Justin’s Nut Butter, while the Advice Line episodes show him diagnosing consumer-product positioning, sampling, social content, local market focus, proof reuse, private-label risk, community expansion, gifting loops, channel growth questions, wholesale tests, and made-to-order risk with active founders. The e.l.f., Build-A-Bear, Shopify, UGG, and STARR Restaurants episodes use the same format to surface how retail, hospitality, and platform businesses turned price, participation, customer experience, technical leverage, subculture credibility, location, and channel execution into scale.

In Advice Line with Chris Riccobono of UNTUCKit, Guy hosts Chris Riccobono and helps diagnose AeroShorts’ core-tribe focus, Snug Safety’s trust-based awareness problem, and Hockey Ninja’s need for credible professional validation.

In Advice Line with Ronnen Harary of Spin Master/PAW Patrol, Guy hosts Ronnen Harary and helps diagnose Yearly Co.’s material-pricing problem, Island Bee Company’s channel and family-scale decision, and Wandering Soul Beer’s founder-boundary problem.

In Advice Line with Carlton Calvin of Razor, Guy hosts Carlton Calvin and helps diagnose Eulogy’s licensing-proof problem, Honey Bespoke Stationery’s marketplace-to-retail bridge, and Little Water Distillery’s need to focus around 48 Blocks Espresso Martini.

In Catalina Crunch: Krishna Kaliannan. From Homemade Keto Cocoa Puffs to Breakfast Aisle Breakthrough, Guy interviews Krishna Kaliannan about building Catalina Crunch from dietary constraint, home cereal formulation, DTC demand, co-manufacturing gaps, and Whole Foods Market retail breakout.

In MadeGood: Salma and Nima Fotovat Lost Their First Business. They Grew Their Next One Into a Snack Giant., Guy interviews Nima Fotovat and Salma Fotovat about building MadeGood from a post-Taste of Nature family reset into a school-safe snack brand with owned manufacturing, Loblaw, Whole Foods Market, Costco, and Retailer-Responsive Manufacturing.

In Advice Line with Jeni Britton of Jeni’s Splendid Ice Creams (2025), Guy hosts Jeni Britton and helps diagnose Jesse and Ben’s’ frozen-fry positioning, Jaju Pierogi’s capital-control tradeoff, and Ube.co’s science-backed pet-treat messaging.

In Advice Line with Kenneth Cole, Guy hosts Kenneth Cole and helps diagnose Pedestrian Project’s conversion-versus-education choice, Israel Acabla’s wholesale-to-DTC customer gap, and Swing Sculpt’s need to sell emotional keepsakes rather than only custom fabrication.

In Advice Line: "Strategy Sessions", Guy hosts Jeffrey Hollender, Sarah LaFleur, and Shazi Visram in a mashup advising Tony DeRosa, Monica Stoney, and Sandy Dininger. His questions push the callers toward testable next steps: mini-CEO roles before equity, pop-ups and email capture before broader marketing, and teacher access that creates district-sales evidence.

In Sun Bum: Tom Rinks. The Secrets of a Master Brand Builder (2023), Guy interviews Tom Rinks about turning art, sales, character properties, Rinks Canetti, DeLeon Tequila, and Sun Bum into a practical theory of brand feeling, visual identity, and scale handoff.

In Toast: Aman Narang. How a Long Wait for the Dinner Check Launched a $2 Billion Business., Guy interviews Aman Narang about building Toast from a phone-based restaurant payment app into a Restaurant Operating System, with the story turning on Founder Idea Pivot, failed installs, customer support, COVID-era Off-Premise Restaurant Commerce, and the 2024 CEO transition.

In Advice Line with Curt Richardson of OtterBox, Guy hosts Curt Richardson and helps diagnose Mr. Game Show Florida’s founder-dependent live-event scaling, Gilded Coach Teas’ retention-led restart, and Everloop’s buyback positioning and channel measurement problem.

In Sweetwater: Chuck Surack. How a Customer Service Strategy Built a Billion Dollar Online Pro Audio and Music Company., Guy interviews Chuck Surack about building Sweetwater through mobile recording, Kurzweil K-250 sound sales, sales engineers, Sweetwater University, Individual-Item Ecommerce, and a service-first challenge to price-only ecommerce.

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