Haofang / 浩方

Haofang / 浩方 appears in No.202 盛大的盛大，传奇的传奇 | 中国互联网故事20 as one of 盛大’s acquired game-community assets. The episode remembers it as an important battle and LAN-style matchmaking platform for games such as DOTA and Red Alert before later platforms overtook it.

In Shanda’s broader story, Haofang shows how Family Internet Portal Strategy tried to gather many entertainment behaviors around one company. Its later sale also fits the episode’s pattern: Shanda often bought or built assets early, but many did not remain central under Chen Tianqiao / 陈天桥’s organization.

Connections

• 盛大 and 盛大盒子 — owner and broader content-portal strategy.
• 边锋 and 酷六 — other non-Legend content/platform assets.
• Online Game Social Organization — adjacent multiplayer-community logic.