Interra Information Technologies

Overview

Interra Information Technologies is the company identified in EP 23: AI in Marketing Strategies as Zoya Scarlatta’s employer.

Current Profile

Within the available evidence, Interra is company context for a practitioner discussion of B2B AI marketing. The episode does not provide enough independent detail to synthesize the company’s products, customers, size, ownership, or AI deployments.

Key Characteristics

• Identified as the employer where Scarlatta serves as Director of Digital Marketing.
• Provides the B2B setting for the episode’s discussion of marketing operations and customer-data use.
• Is not presented through a detailed company history or verified implementation case study.

Evidence

• Role and setting - EP 23: AI in Marketing Strategies introduces Scarlatta as Director of Digital Marketing at Interra and frames her experience as B2B marketing practice.
• Evidence boundary - EP 23: AI in Marketing Strategies discusses general tools, workflows, and a proposed future agent without attributing measured company outcomes to Interra.

Qualifications

This profile should not be read as a company evaluation. The source supplies an affiliation and professional context but does not document Interra’s business model, product portfolio, customer base, or production AI systems.

What Changed

• Created a minimal source-bounded company profile for Scarlatta’s employer context.

Relationships

• Zoya Scarlatta - digital-marketing director associated with the company in the source.
• AI Marketing Decisioning - marketing approach discussed from this professional context.
• Responsible AI Marketing - governance and trust boundary discussed by the company’s identified practitioner.