Joseph Turow

Joseph Turow appears in How "surveillance pricing" charges one online customer more than another for the same item as an expert voice on retail personalization and Surveillance Pricing. He argues that personalization is not only an internet-era phenomenon, since older merchants also kept informal customer knowledge, but digital commerce changes the scale, precision, and visibility of the practice.

Turow’s contribution is to keep the legal and ethical claims separate. In the episode, he says surveillance pricing is legal and economically recognizable as price differentiation, while still problematic because many consumers do not know it is happening.

Connections

• Marketplace Tech - show context for the interview.
• Kristin Schwab - reporter using Turow’s comments.
• Surveillance Pricing - central concept sharpened by his remarks.
• Platform Data Regulation, Data Broker Loophole, and Consumer Data Deletion - adjacent privacy and data-governance branch.