Shanda Games / 盛大游戏

Shanda Games / 盛大游戏 is the game-business entity discussed in No.202 盛大的盛大，传奇的传奇 | 中国互联网故事20. The source follows it from 盛大’s core game operations through a 2009 U.S. listing, later separation from Chen Tianqiao’s Shanda system, and eventual restructuring into 世纪华通 before the Shengqu Games name.

The episode treats Shanda Games as the institutional carrier of 《传奇》 after the founder-led Shanda era. It also shows the limits of old PC-era advantages: Internet-Cafe Point-Card Distribution and early game operations mattered less once mobile distribution, social platforms, and app stores became central.

Connections

• 盛大, Chen Tianqiao / 陈天桥, and 《传奇》 — company lineage and core IP.
• 世纪华通 and Kaiying Network / 凯英网络 — later capital-market and IP-licensing context.
• Game IP Long Tail, Free-to-Play Game Monetization, and Online Game Private-Server Ecosystem — concepts around the game’s later life.