Shangzhixing

Shangzhixing is the early hotel-booking and membership-card business associated with Wu Hai in 困在系统里的酒店，你不知道的携程垄断练成史. The episode treats it as one of the operating roots that helped Ctrip / Trip.com Group move from a small booking operation to a scalable Online Travel Agency.

Its importance is not only the brand itself but the method: airport card distribution, phone-based conversion, standardized hotel prices, and user identity through membership cards before mobile apps made account-based booking normal.

Connections

• Wu Hai — operator connected to Shangzhixing.
• Ctrip / Trip.com Group — later platform that absorbed these operating methods.
• Online Travel Agency, Travel Super App Convenience, and Hotel Platform Pricing Power — concepts tied to user acquisition and supplier pricing.