Temple University

Temple University appears in How to make a BOOK into a bestseller as Laura McGrath’s academic affiliation. The source uses her class on the history of the bestseller to frame the New York Times bestseller list as a cultural and economic institution.

The university is not the central actor in the episode, but it anchors the expert context for Bestseller List Opacity, Bestseller Status Feedback Loop, and the historical cases that make bestseller status more than a neutral sales count.

Connections

• Laura McGrath - professor cited in the episode.
• New York Times Bestseller List, Book Publishing Economics, and Bestseller List Opacity - concepts connected through her explanation.
• Planet Money and NPR - source context.