University of Southern California

University of Southern California appears in New study reveals a "smartphone penalty" that distorts survey results as the institution running the Understanding America Study. The Marketplace Tech episode uses that panel as the experimental setting for testing whether smartphones change survey performance on knowledge questions.

Within this source, USC matters as research infrastructure rather than as a broad institutional profile. The panel makes it possible to compare smartphone and non-smartphone survey modes under assignment rather than treating all device differences as respondent self-selection.

Connections

• Understanding America Study - panel run by the university.
• Carly Urban and Olivia Valdez - researchers whose experiment used the panel.
• Smartphone Survey Penalty and Survey Mode Effects - methodological issue tested through the panel.
• Marketplace Tech - show context for the public explanation.