一号店 / Yihaodian

Yihaodian is the online-supermarket case in No.200 电商三国之群雄逐鹿：腰挂公章、持剑拒签，以及 108 种死法. The episode describes rapid early growth, ownership changes through Ping An and Walmart, and eventual sale to JD.com / 京东, making it a case where offline retail capital and grocery ambition did not produce durable independent platform control.

Connections

• JD.com / 京东 — eventual acquirer in the episode’s account.
• Fresh Grocery Ecommerce Economics — grocery and supermarket execution context.
• Startup Governance and Ecommerce Platform Failure Modes — ownership and strategic-control themes.